ABP Network kick-starts new programming initiatives for the 75th year of Independence
Noida, 13th August,
2021: Commencing celebrations
for India’s 75th year of Independence, ABP Network has launched
special programming initiatives on its national and regional news channels -
ABP News, ABP Majha, and ABP Ananda. With its distinctive content offerings,
the network will be commemorating the nation's diversity, history, beauty, and
patriotic spirit this year.
For Independence Day festivities, ABP Network has launched
special programming efforts on its national and regional news channels - ABP
News, ABP Majha, and ABP Ananda.
The national news channel, ABP News is coming up with a special show
called ‘Bharat Ka Yug’. Hosted
by renowned Indian lyricist, Mr. Manoj Muntashir, this show will not
only showcase development, governance, technology, reform, progress and policy
over the years, but also discuss what the future holds for our nation. It will
ask pertinent questions like what India has achieved since 75 years of
independence, what it can learn from other countries performing well in
different domains, how it can improve & be the best at everything, and so
on.
Bharat Ka Yug will air starting this Saturday on ABP News at
9:00 PM with repeat telecasts on Sunday morning at 9 AM.
ABP Network’s Bengali news channel, ABP Ananda, on the other hand, has
introduced a new show called ‘Bharat Katha’. Hosted by renowned anchor, Mr. Suman De, this history based show
explores the unexplored and unheard tales of India’s post-independence period.
With this show, ABP Ananda aims to provide comprehensive information to the
viewers about our nation’s history in their own language.
India has
developed into what it is today over 7 decades post-independence. There are
thousands of unknown plotlines, contributions, and sacrifices of countless
people both known and unknown, behind the growth of the world's largest
democracy. This history based show will, therefore, enlighten the viewers about
the valor and courage of some lesser-known freedom fighters and unsung heroes,
and explore some unknown sacrifices and contributions of certain people in
developing the nation since 1947. The stories on the show will dig into all
aspects, whether political, social, or economic, while recounting history - in
order to provide a detailed account to the viewers.
The series ‘Bharat Katha' premiered on ABP Ananda on
July 31, 2021, and airs every Saturday at 8:00 PM.
As a part of
Independence Day special programming, ABP Majha has also come up with myriad shows
and programming initiatives. The Marathi news channel will telecast the flag
hoisting ceremony at Red Fort followed by Honorable Prime Minister Shri
Narendra Modi’s speech as a part of its programming.
Furthermore, another
special show called ’75 big moments of
Indian Democracy’ will be telecast on the news channel. Finally, ABP Majha
will beam a musical show wherein famous contestants of Indian Idols will be
performing.
With these distinctive
offerings on ABP News, ABP Ananda, and ABP Majha - ABP Network has successfully
spruced up its content portfolio for Independence Day.
Speaking on the announcement, Mr.
Avinash Pandey, CEO, ABP Network said, “Just like every year, this independence day we have
something extremely special in store for our viewers. Our Independence Day
special shows are an effort to offer something new and interesting to the viewers
that goes beyond news. From research-based stories & unexplored narratives
to in-depth discussions on our nation’s development & governance, these
shows will dive deep into a wide variety of topics from post-independence
Indian history. We hope our viewers will enjoy these unique offerings that have
been ideated and created, keeping their interests in mind.”
About
ABP Network
An innovative media and content creation
company, ABP Network is a credible voice in the broadcast & digital sphere,
with a multi-language portfolio of news channels reaching 535 million
individuals in India. ABP Studios, which comes under the purview of ABP
Creations – the content innovation arm of the network – creates, produces, and
licenses original, path-breaking content outside of news. ABP Network is a
group entity of ABP, which was incorporated almost 100 years ago and continues
to reign as a leading Indian Media Company.
