Witness a journey filled with romance and thrill, Sony SAB presents Ziddi Dil – Maane Na
Witness a journey filled with
romance and thrill, Sony SAB presents
Ziddi Dil – Maane Na
~Premiers
on 30th August at 8 PM~
Mumbai, 20th August, 2021:
Sony
SAB launches Ziddi Dil – Maane Na, a fascinating romance-driven
tale brought by an ensemble of characters who meet at the Parakram SAF (Spl.
Action Force) Base Camp. The show is all set to bring forth a fresh youthful perspective
with a very different outlook towards life. Featuring Shaalien Malhotra, Kaveri
Priyam, Kunal Karan Kapoor, Diljot Chhabra, Aditya Deshmukh and Simple Kaul in
lead roles, Ziddi Dil – Maane Na premieres from August 30th
every Monday-Friday at 8 PM.
In
trying times like these where civilians are so dependent on each other for the
safety of their families and themselves, these young trained and civilian
volunteers decide to enrol at the Parakram SAF Base Camp to fulfil their
aspirations. As the story will progress, the viewers will witness budding romance,
friendship and flavours of patriotism amongst these young cadets while they
also figure out ways to fit in and survive at the camp.
Special
Agent Karan Shergill (Shaalien Malhotra), a hardcore patriot, a
disciplinarian whose difficult, edgy beliefs have no room for sympathy towards
other’s pain is paired with Dr Monami (Kaveri Priyam), a zealous
personality who is here to bring about a change in perspective towards caring
for others. While Special Agent Sanjana (Diljot Chhabra) is working
hard to fulfil her duty towards the country and is simply not somebody you mess
with, her partner Sid Ganju (Kunal Karan Singh) is
a rich, spoilt, and a careless person with an easy-going attitude towards life
and his duty. Next in order is Special
Agent Faizi (Aditya
Deshmukh), lives his life like a romeo keeping the ball rolling on all the romances
he sets up for himself but runs miles away from commitment. Until he falls for Nurse Koel (Simple Kaul) who is
an independent, level-headed woman with no time for love.
Ziddi
Dil – Maane Na promises to keep viewers hooked with its youthful
storyline that boasts of adorable love stories, adventure, delightful
camaraderie and a fascinating edge of seat plot that beautifully travels in the
background. Produced by Sunshine Productions, Ziddi Dil – Maane Na adds
to Sony SAB’s heart-warming line-up of shows aiming to entertain and inspire
through its characters and storyline.The show also features a stellar line-up
of artistes like Vijay Kashyap, Gulfam Hussian amongst others in key roles.
Comments:
Mr Neeraj Vyas, Business Head – Sony SAB
“Continuing to keep happiness at the core, we at
Sony SAB are eager to offer more refreshing, youthful and heartwarming stories.
Ziddi Dil - Maane Na showcases an adrenaline filled journey of six
cadets as they discover love, life and find purpose. The concept and storyline
of the show is very invigorating and distinct and blends well with Sony SAB’s
brand belief and content proposition. There is a lot of spunk, freshness and wholesome
entertainment that we bring to the audience with this show. I hope the viewers
love it.
Tune in to watch ‘Ziddi Dil – Maane Na’ from
30th August onwards, every Monday-Friday at 8 PM only on Sony SAB.
About
SONY SAB:
Launched
in March 2005, SONY SAB is part of the network of television channels owned by
Sony Pictures Networks India Pvt Ltd. Sony SAB evolved from its ‘Haste Raho’
tagline in 2017 to the present re-energised philosophy of ‘Khushiyon Wali
Feeling’ in 2019. The campaign is driven from the insight that ‘jitni insaan ki
khushi badhti hai, utni hee duniya mein insaniyat bhi badhti hai’. The tagline
‘Khushiyon Wali Feeling’ reinvigorates the brand belief that ‘being happy is
good but spreading happiness amongst others is even better as it makes the
world a happier place’. Through this campaign, Sony SAB offers a larger purpose
as a brand while moving towards a significant brand evolution, the aim of
‘Khushiyon Waali Feeling’ is to get customers to look at Sony SAB as ‘a brand
with a heart’.
Sony SAB
has always been delighting its viewers and keeping them happy by going beyond
entertainment and operating in the realm of happiness. With an impressive line
up of fresh, light-hearted and values driven content ranging from daily family
comedy to path breaking concepts, Sony SAB is dedicated to promoting an
enjoyable family-viewing experience and can truly defines Sony SAB as the
‘living room brand’ with something to appeal to everyone in the family. Sony SAB’s Taarak Mehta Ka Ooltah Chashmah is
also celebrated as one of the longest running shows daily comedies in the
world, with over 3237 episodes and running in its 13th year now
The
current programming mix by Sony SAB includes daily shows like Wagle Ki Duniya –
Nayi Peedhi, Naye Kissey, Jijaji Chhat Parr Koii Hai, Hero – Gayab Mode On,
Tera Yaar Hoon Main, Kaatelal & Sons, Maddam Sir, and Taarak Mehta Ka
Ooltah Chashmah. Sony SAB is dedicated to strengthening its lineup of shows
further to provide non-stop entertainment for its viewers.
Sony SAB
is broadcasted in more than 44 million households in India and is present in
more than 150 countries internationally, reaching over 25 million households.
About
Sony Pictures Networks India (SPN):
Sony Pictures Networks India (SPN), is an
indirect wholly owned subsidiary of Sony Corporation, Japan.
SPN has several channels including Sony
Entertainment Television (SET and SET HD), one of India's leading Hindi general
entertainment television channels; MAX, India's premium Hindi movies and
special events channel; MAX 2, another Hindi movie channel showcasing great
India Cinema; MAX HD, a high definition Hindi movie channel airing premium
quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the
family-oriented Hindi comedy entertainment channels; PAL, a genre leader in
rural Hindi speaking markets (HSM) showcasing the best of Hindi general
entertainment and Hindi movies from SPN’s content library; PIX and PIX HD, Sony
BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels,
Sony AATH, the Bangla entertainment channel; YAY!, the kids entertainment
channel; sports entertainment channels – SONY SIX, SONY SIX HD, SONY TEN 1,
SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD; SONY TEN
4, SONY TEN 4 HD; Sony मराठी, the Marathi general
entertainment channel; SonyLIV - the digital entertainment VOD platform; and
Studio NEXT the independent production venture for original content and IPs for
TV and digital media. SPN reaches out to over 700 million viewers in India and
is available in 167 countries.
The network is recognized as an employer of
choice within and outside the media industry. SPN is a recipient of several
awards, including India’s Best Companies to Work For 2020 by the Great Place to
Work® Institute, India, ‘Aon Best Employers India’ awards in recognition of
SPN’s unique workplace culture and exceptional people practices, consistently
ranking amongst India’s Top 10 Companies with Best Health & Wellness
Practices by SHRM & CGP Partners and listed by Working Mother & AVTAR
as one of the 100 Best Companies for Women in India.
Sony Pictures Networks India Private Limited is
in its 25th year of operations in India. It has a subsidiary, MSM-Worldwide
Factual Media Private Limited and an affiliate, Bangla Entertainment Private
Limited in India.
For more information, log onto www.sonypicturesnetworks.com
